SEO Internet Marketing Coffs Harbour in 2016 – A Sweet Opportunity
SEO Internet Marketing Coffs Harbour can present a world of opportunities In the world of SEO, even more so when it comes to producing substance for your Coffs Harbour business. But don’t go for all opportunities – choose the correct ones that work for your company. To take the timeless ‘kid in a candy store’ cliché, you may be overjoyed to see all of these fantastic ideas ahead of you, from Images, to Videos, to Blogs– but if you gorge yourself on every little thing while only take half a bite out of the possible wonders, then not only are you going to end up sick and looking a fool, but you won’t have actually done any one task effectively.
So let’s talk about the Coffs Harbour ‘Content Candy store‘.
Well, content (as we all may know) is a wide-ranging and expansive term provided to the aspects of your website that your customers and target market can view and interact with. This can be visual, literary, or even stretch beyond the website into day-to-day events or tasks.
‘Content is the atomic particles of all digital marketing‘– Rebecca Lieb, Analyst, Altimeter Group
Content includes, but is not confined to the following:
- Images, pictures, Gifs
- Web page content
- Written articles
- Blog posts
- Guest Posts
- Social Media updates and content
It’s crucial to choose a broad range of content that can aid you in connecting with your target market in Coffs Harbour while still creating a balance and flow that you want your label to represent. One way to do this is by experimenting with different ways to find your brand’s voice. For example, if you haven’t thought about spicing up your content with animation, perhaps approach someone and get an idea of what they could do for you. Research the possibilities and don’t be afraid to keep trying a wide range of ideas until you find the strategy that is not only right for that specific situation, but right for your Coffs Harbour business.
Because as you are most likely aware, content creation doesn’t have to stop at your website. The development of off-site content is an interesting and useful way to increase your brand and add to your link profile and audience. This opens you up to a new area of success. If you are writing great content then you should try and share it around, publish both on-site and off-site to maximise exposure.
Make sure you keep the most suitable content for your own website, the content that is keyword-rich and also helps to engage with the audience, but there is no harm in having some pieces on the surface bringing in more interaction with your website. This off-site content is just one of the best ways to build the visibility for your brand and create a name for you that is identified with high quality content.
But be cautioned, often many people go too far with this, as was observed in trend of guest blogging a few years ago. Don’t opt for all opportunities, choose the right ones that benefit your business– Don’t grab every little thing in the Candy Store.
You need to start thinking about what will be really useful to you and your business then act from there, if content is going to be stretched thin or not effectively help, then don’t throw away your time and money on it, simple. If you have any great ideas, or want to chat, simply call Internet Marketing Experts Coffs Harbour on 1300 595 013 or visit, www.internetmarketingexpertsCoffsHarbour.com.au.